Pirelli Tyre extends sportswear range
21/06/2010
Tyre manufacturer Pirelli has marked another foray into the sportswear world with the launch of a new range of trainers.
Its new collection of rubber trainers suggests that the brand's PZero collection is slowly morphing into a fashion line in its own right.
Clothing and footwear have already been produced by the company and all of the designs boast high-tech materials and style.
Among the latest pieces to be added to the collection are the Pirelli PZero Water sailing shoe and the PZero Air jacket.
Furthermore, the Rubber Racer trainers are new to the spring 2011 season and showcase soles that mimic the design of Pirelli tyres.
Pirelli Tyre is the fifth-largest manufacturer in the world in terms of turnover and operates with 24 factories in 12 different countries.
It designs tyres for a wide range of vehicles including cars, motorcycles and light vehicles.
